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Critical Communication Plans 

People consume information differently, so you need to develop a strategy that reaches your entire audience. A marketing mix of outbound and inbound communications should

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  • Cathie Wood on AI, crypto, inflation and investment strategy
    by Mark Parker on May 20, 2022

    Cathie Wood commands a large and loyal following in the investment and tech world due to her unabashed belief in disruptive innovation and unique insights into the financial markets. Wood’s distinctive views were on full display during Thursday’s poweredUp Tampa Bay Tech Festival at the Mahaffey Theater when the ARK Invest CEO sat down with The post Cathie Wood on AI, crypto, inflation and investment strategy appeared first on St Pete Catalyst.

  • St. Pete Pitch Night highlights local startups
    by Mark Parker on May 18, 2022

    St. Petersburg’s entrepreneurial spirit was on full display Tuesday night, as a standing-room-only crowd packed into 3 Daughters Brewing to hear five local founders showcase their startups. The Greenhouse presented its first St. Pete Pitch Night of 2022 in front of an enthusiastic audience of local officials, business leaders and residents eager to cheer on The post St. Pete Pitch Night highlights local startups appeared first on St Pete Catalyst.

  • Twilio invests $750M in Tampa’s Syniverse
    by Veronica Brezina on May 17, 2022

     Twilio has completed a $750 million investment in the Tampa-based telecommunications giant Syniverse, allowing the firm to advance its technological capabilities.  The Tuesday announcement signifies that the two companies have closed on their previously announced strategic partnership. The $750 million investment was for common equity in Syniverse. The San Francisco-based Twilio, which has a Cloud-based The post Twilio invests $750M in Tampa’s Syniverse appeared first on St Pete Catalyst.

  • Digital Media Solutions acquires Traverse Data
    by Veronica Brezina on May 16, 2022

    The Clearwater-based tech firm Digital Media Solutions Inc. (NYSE: DMS) has made its 14th acquisition.  DMA, one of the largest privately-held businesses in the area that provides digital performance advertising solutions connecting consumers and advertisers, has acquired Traverse Data Inc. Seattle-based Traverse Data generates new customers for advertisers and incremental revenue for publishers, via a The post Digital Media Solutions acquires Traverse Data appeared first on St Pete Catalyst.

  • Mental Health startup expands its positive messaging
    by Mark Parker on May 16, 2022

    For many people with mental health issues, adhering to a treatment program and not backsliding in the six days and 23 hours between therapy sessions is a daunting task. Johnny Crowder, founder of Cope Notes, realized that difficulty through self-experience. People close to Crowder suggested self-help books or logging into a mental wellness mobile app, The post Mental Health startup expands its positive messaging appeared first on St Pete Catalyst.

  • St. Pete startup promotes health through mushroom chocolates
    by Mark Parker on May 11, 2022

    St. Petersburg has a new, healthy chocolate company that utilizes the power of adaptogenic mushrooms to improve physical and mental well-being. Launched in March, Fungible Chocolates has already partnered with 11 local retailers. The first chocolate bar in its line of healthy treats features cacao, coconut sugar and 2,000 milligrams of lion’s mane mushroom extract. The post St. Pete startup promotes health through mushroom chocolates appeared first on St Pete Catalyst.

  • Interview: Jill St. Thomas on PoweredUP
    by Joe Hamilton on May 11, 2022

    Jill and Joe talk about the upcoming Tampa Bay Tech PoweredUp event at the Mahaffey Theater.  Press the play triangle above to enjoy the conversation.    Tickets for the 2022 event The post Interview: Jill St. Thomas on PoweredUP appeared first on St Pete Catalyst.

  • Tampa software firm raises $75M in Series B funding round
    by Veronica Brezina on April 27, 2022

    Coherent, a global no-code software-as-a-service (SaaS) provider with a Tampa HQ, has closed a $75 million Series B.  The company announced the close of the round Wednesday. With the $75 million, it brings Coherent’s total funding to $89 million.  The Series B funding round was led by Maverick Capital, including Maverick Ventures, with participation from The post Tampa software firm raises $75M in Series B funding round appeared first on St Pete Catalyst.

  • Local startup plans to put the first data center on the Moon
    by Veronica Brezina on April 26, 2022

    St. Petersburg-based Lonestar Data Holdings Inc. plans to build a network of data centers on the Moon thanks to a series of new contracts it has secured.  The venture capital-funded startup, operating out of the Maritime and Defense Technology Hub, plans to send its data center equipment to the Moon through Houston-based Intuitive Machines’ missions The post Local startup plans to put the first data center on the Moon appeared first on St Pete Catalyst.

  • Innovation Center fosters tech growth with new cohort
    by Mark Parker on April 19, 2022

    St. Petersburg’s reputation as a city that nurtures innovation and entrepreneurs continues to grow – and the Tampa Bay Innovation Center continues adding to that community with the recently announced six startups comprising its spring accelerator cohort. The Tampa Bay Innovation Center (TBIC), which offers a tech incubator, accelerator and coworking space, announced Monday the The post Innovation Center fosters tech growth with new cohort appeared first on St Pete Catalyst.